I played soccer in college. It's one of the loves of my life.
It was a dream to be asked to create the Nike Women's World Cup Campaign.
Hopefully you can feel it when you watch this anthem:
'Move over, Barbie. The icons of women’s soccer are stepping into the spotlight in a series of Nike ads.' — Fast Company'
And hopefully you can feel it in the eight athlete films that came out of the anthem film and created whole worlds for each player. Like this one for Grace Geyoro:
Or these other athlete films created with the help of a much bigger creative team:
"We" (Read: Mostly my amazing partner Ashley Veltre) designed these worlds to connect together, while still making each world one-of-a-kind to their playing styles:
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AD/Partner in Crime: Ashley Veltry
ECDS: Caleb Jensen / Craig Williams
CDS: Kevin Steele / Pedro Izique
AND a whole team of other amazing creatives
who brought each athlete film to life:
Maya Halilovic / Christina Rankel / Jack Welles
Theo Bayani / Miguel Gonzalez / Jenny Vu